Laundr Bomb Ad Sets

The following ads were created for Laundr Bombs, a brand of detergent produced by Laundr.

Despite the high quality of their detergent and the positive results of blind testing, Laundr was having a difficult time selling customers on a bag of Laundr Bombs for $19.99 as opposed to cheaper alternatives, such as Tide Pods. In response, I set out to shrink the perception of cost and inform on the value of Laundr Bombs.